Side-by-side comparisons · 2026 pricing

simplestores vs the rest

Pick the platform you're thinking about leaving (or evaluating) — we'll show you the real pricing difference and where each platform wins or loses. No marketing spin; numbers come from each company's public site.

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Shopify
Global SaaS for D2C brands

Shopify is the global leader, but in India the $39/mo subscription plus 2% transaction fee gets expensive fast — and you still pay extra for SEO Manager, abandoned-cart, and most analytics apps.

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Dukaan
Mobile-first store builder for Indian SMBs

Dukaan's free plan charges 5% of GMV — fine when you're starting out, but it scales painfully. A merchant doing ₹3L/mo on Dukaan pays ₹15,000/month in fees. On simplestores the same volume costs under ₹750.

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Shoopy
Indian flat-fee store builder

Shoopy pioneered flat-fee pricing in India and we respect that. We compete on what we ship faster: a real service-industry vertical, dispatch-to-courier with AWB tracking, MSG91 OTP, A/B testing, and a much deeper AI content + SEO toolset.

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Instamojo
Payment-first store builder

Instamojo is a great payment gateway, but the bundled online store is shallow. The 5% + ₹3 transaction fee is double our cost, and the product-page is hard to customise. We give you Instamojo-grade payments via Razorpay + a real storefront.

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Mystore (Razorpay)
Razorpay's bundled store builder

Mystore is great if you only need a payment link with a thin catalogue page. It's free because Razorpay subsidises it from PG margin. The moment you need real merchandising — variants, A/B tests, SEO, abandoned-cart, bookings — you outgrow it.

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Bik (Bikayi)
WhatsApp-first social commerce

Bik built a great WhatsApp engine but the store itself is a thin link page. Bik's Pro plan is ₹999/mo + WhatsApp campaign costs. simplestores ships a full storefront, MSG91 OTP, and WhatsApp templates at no monthly fee.

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