How we collect, store, share and protect your personal data — and how to raise a privacy concern.
# Privacy Policy
**Effective Date:** January 2024
Blushora ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website and use our services.
## Information We Collect
We collect information that you provide directly to us, including: - **Personal Information:** Name, email address, phone number, shipping address, billing address - **Payment Information:** Credit/debit card details, UPI information (processed securely through payment gateways) - **Account Information:** Username, password, purchase history, wishlist, preferences - **Beauty Profile:** Skin type, hair type, shade preferences, product preferences - **Communication Data:** Customer service inquiries, reviews, ratings, feedback
We also automatically collect certain information: - **Device Information:** IP address, browser type, operating system - **Usage Data:** Pages visited, products viewed, search queries, time spent on site - **Cookies:** We use cookies to enhance your browsing experience and provide personalized recommendations
## How We Use Your Information
We use your information to: - Process and fulfill your orders - Provide customer support and respond to inquiries - Send order confirmations, shipping updates, and delivery notifications - Personalize your shopping experience with product recommendations - Send promotional emails about new products, offers, and exclusive deals (with your consent) - Improve our website, products, and services - Prevent fraud and enhance security - Comply with legal obligations
## Information Sharing
We do not sell your personal information. We may share your information with: - **Service Providers:** Payment processors, shipping partners, email service providers - **Business Partners:** Only with your explicit consent for co-marketing initiatives - **Legal Requirements:** When required by law or to protect our rights
## Data Security
We implement industry-standard security measures to protect your information, including SSL encryption, secure payment gateways, and regular security audits. However, no method of transmission over the internet is 100% secure.
## Your Rights
You have the right to: - Access and update your personal information - Delete your account and associated data - Opt-out of marketing communications - Request a copy of your data - Withdraw consent for data processing
## Cookies
We use cookies to enhance functionality and provide personalized experiences. You can control cookie preferences through your browser settings.
## Children's Privacy
Our services are not intended for individuals under 18 years of age. We do not knowingly collect information from children.
## Changes to Privacy Policy
We may update this Privacy Policy periodically. Changes will be posted on this page with an updated effective date.
## Contact Us
For privacy-related questions or concerns, please contact us at: - Email: privacy@blushora.com - Customer Care: Monday-Saturday, 10 AM - 7 PM IST
By using Blushora, you consent to this Privacy Policy.
Strictly-essential cookies keep you signed in and secure your checkout. We also drop a preference cookie (currency, language) and a first-party analytics ping so we can improve the platform. No advertising trackers. Read our Privacy Policy.